SMPTE, RED and FXPHD Wins Award

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We are in Sydney this week at the SMPTE conference, much of the week is doing prep work with the RED camera. There are heaps of things on here, and many friends in town from overseas. Today we helped Ted from Red with his presentation for SMPTE. Ted spoke at the Apple stand – and nearly shut down the trade show ! Then again in the primary papers conference. Ted was showing Crossing the Line, the Peter Jackson Red film. This is the first of two presentations we are helping Ted with, the second is Friday night, where we are aiming to tape his presentation and it will be the basis of our RED class in this term’s fxphd Background Fundamentals. I have personally been learning so much from spending the week with Ted. And also from Lucas @ Assimilate. Scratch is made by Assimilate, and the two companies, Assimilate and RED have partnered to make RedCine the free software that ships with the RED camera. I spent a fair while on the RedCine today and it is really really interesting. We are working out the Red camera workflow, which means FCP 6 and Scratch since these are the two products that have the RED CODE RAW built in. Both Apple and Assimilate are great people to work with. I must say the Red Code Raw files look great up close and personal, and the Wavelet compression has some amazing aspects, but more of that in the class this term!

And at the SMPTE C+T Awards tonight fxphd won for Best Innovation in Production (Rich Media) !! Whoa !